“Sonsi carries the best fashions from over 80 great brands in one convenient shopping destination including Kiyonna, Lane Bryant, Alight, Fashion Bug, Catherines and many more. To satisfy our full‐figured fashionistas, Sonsi features trendy tops and bottoms, classy cocktail, evening and casual dresses, active-wear, career wear, outerwear, swimwear and more. Our intimates collection includes bras and panties, sleepwear, lingerie, and shape-wear from Cacique and to complete your look Sonsi offers bags and accessories for day or night from stylish, quality brands.”
The above statement is from the Sonsi website which I introduced to you last week. Today I am going to get a little more in depth about What Sonsi is and what you can expect from your shopping experience. The “best fashions from over 80 great brands.” Did you know there were that many brands of clothing and accessories out their dedicated to the plus-size body-type? While there are many names that you know and are comfortable with 2NE1, Extra Touch, Ripe Clothing are new to me which means you will be sure to be able to find items that you may not have considered in the past all in one place.
Site Details
You can break your shopping experience into the following categories:
- Size
- Color
- Price
- Brand
- Fabric Content
- Rating
Being able to shop by fabric content is the more interesting, while cotton is by far the most common fabric used there are other blends like Modal, Supima Cotton, and cotton blends available. The Sonsi Living section is a magazine style blog that will introduce you to Fashion & Beauty, Body, Mind & Spirit, Food & Entertaining, Life at Home, Relationships, and Groups. I think this section will be one of the most visited sections of the entire website because it will allow conversations to develop in which you can speak your mind and let the retailers know what you like and what you don’t. Be sure to follow Sonsi on Facebook, Twitter, and if you are attending Full Figured Fashion Week stop by the booth of the lead sponsor of the event.
Though the blog incorporation is not new when it comes to retail it is significant in terms of the plus-size community. Sonsi has filled a void in the fashion community by bringing those people who are already talking online to one place to shop from brands they are already familiar with. Check out Soni, join Sonsi Living, and tweek #Sonsifffweek.
